Storefronts to screens

8 mistakes to avoid with your PIM

Assuming that the online shopping experience is entirely different from traditional high street shops, might be a common misconception.

As businesses transition to an eCommerce platform, they are stepping into the contemporary digital era. However, it's worthwhile reflecting on historical retail lessons to prevent repeating similar mistakes in the online realm.

It may be reasonable to assume that a digital shopping experience bears no resemblance to its traditional counterparts in the high street and more latterly the move to out-of-town retail parks.

Whether B2B or B2C, moving to an eCommerce environment sets businesses firmly in the modern world, but what lessons can we learn from past experiences that stop us from repeating them in the digital space?

8 mistakes to avoid

Here’s our take on common pitfalls to avoid in eCommerce, ensuring that your digital customers have a delightful and satisfying shopping experience.

Find out in our new guide: "Bricks-and-Mortar Blunders vs. Digital Commerce Dilemmas: Navigating the Pitfalls of Modern eCommerce".

>8 mistakes to avoid
Get the answers you need, fast!

Our Cloud Community run several solutions clinics to help resolve questions – big and small. Our specialists are chosen because of their knowledge, experience and approach to best practice.

Whether you have an existing digital commerce site that needs improvement, or you’re just about to start your online sales journey, take advantage of a free, no-obligation session to ask any questions you’re having difficulty finding the answers to!

>Get the answers you need, fast!
About DWS

With more than 10 years’ experience building digital commerce environments, DWS fully recognise the different challenges B2B organisations face compared with their B2C counterparts. By offering straight-forward, no-nonsense advice combined with an excellent customer service, they’re able to help you be more efficient and profitable in your eCommerce world.

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