Why hot storage is.. hot

Cost saving, reduced complexity, and predictable pricing

As enterprise data increases in footprint, sources, and attack vectors, the complexity of data storage and protection can grow exponentially.

As hybrid data ecosystems become the norm, many companies use public infrastructure clouds to store offsite copies of their backup data but quickly find it to be costly and cumbersome, especially when recovery is needed.

As modern organisations increase their dependency on cloud-based storage, they often find that cloud environments come with their own set of challenges. Enterprise Strategy Group (ESG) studied the challenges customers face with storage and found these to be consistent across most customers.

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This report from ESG research found that less than half (48%) of on-premises-based backup systems were able to recover at least 75% of critical data, while only 50% of companies that rely on public cloud-based backup systems could make the same 75% claim.

The report features 9 practical reasons why hot storage is a potential fix.

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